Lucien von Schomberg When I started my academic journey in continental philosophy, I never imagined that one day I’d be designing a spinning cube to help people think ethically. But that’s exactly what the ethixCube™ has …
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Author: SEBE
Rethink Thine Assessment: From AI Crisis to Catalyst
Gerhard Kristandl Remember, remember the time before the 30th November, back in 2022? Remember how your assessments worked for many years, as they (seemingly) helped measure your students’ learning, and how academic misconduct was mostly …
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Enhancing Student Engagement and Employability through Video-Based Case Studies
Duy Tan Nguyen and Mohit Kumar Singh Videos and case studies are frequently recommended tools to promote student engagement in business education. We noticed that combining these tools can increase the effectiveness and explored an …
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Creative U: When Confined Spaces Become Potential Spaces – Co-Creating Entrepreneurship Training in Prison
Photo by CHUTTERSNAP
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Designing Engaging Moodle: A Personal Reflection
Guodong Cheng 1. Moodle in the Past: A Student’s Perspective I’d like to begin this reflection not as a teacher, but as an international student who arrived in the UK twelve years ago. At the …
Continue readingClick, Swipe, Slay: Teaching TikTok Shop Strategy in the Business School
Emma Connor What happens when the world of beauty influencers, algorithmic content trends, and big-brand campaign briefs collides with postgraduate marketing education? For our MSc Digital Marketing Management cohort, it became a real-world assignment with …
Continue readingAuthenticity, AI, and the SME Reality Check: Lessons from Live Briefs in Marketing Education
Yakun Zhang What happens when students swap essay writing for real business challenges, with a dose of generative AI on top? Spoiler: things get delightfully messy – in the best pedagogical sense. We talk a …
Continue readingFusion or Confusion? Co-Creating Assessments with GenAI and Students
Gerhard Kristandl As an educator with nearly two decades of experience, I have witnessed numerous changes in higher education. The recent integration of Generative AI (GenAI) into our learning and teaching practices stands out as …
Continue readingExploring Simulation-Based Learning: Enhancing Experiential Education and Nurturing Transferable Employability Skills
Andrew Wilson In today’s rapidly evolving business environment, bridging the gap between academic theories and real-world practices is more critical than ever. There has been a gradual shift from graduate employers where they not only …
Continue readingHold on, a simulation game without tech? Exploring the power of role play in experiential learning
Emma Connor and Jingyang Ai Introduction to the case In business education, we frequently hear about business simulation games and role play. These tools use digital technology to create scenarios that help students improve their …
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