This year’s London Book Fair brought to the fore the many ways in which the nature of publishing is expanding and new business models, modes and platforms are emerging. It featured a ‘creative industries day’ which focussed on new opportunities for the expansion of intellectual property across media. Self-publishing was also high profile, with many seminars devoted to it and the mood resolutely upbeat. One independent author declared it to be a golden age for writers. The writer as brand and the ‘authopreneur’ were also much discussed. New business models were unveiled, such as Quarto’s new venture to publish personalised cookbooks, designed and printed on demand by the buyer.